Interactive Media

The Whelan Group's innovative interactive media products and services take direct marketing campaigns to an entirely new level. We look forward to exploring the possibilities with you.

Interactive publications (available in CD and web formats) mimic the look and feel of traditional publications but without printing and mailing costs. Prospects can flip pages, zoom in and out, search text, and e-mail or print sections of interest. They can also access audio, video, related Web links, and personalized messages. Best of all, interactive publications can be easily updated so students always have the latest information.

You can also use interactive media to distribute messages and then track responses, instantly accessing when messages were viewed, which components were of interest, and whether further action was taken (such starting an application or requesting information). Or imagine an interactive campus tour on your Web site--not only could you track prospects as they accessed the tour, but you could also evaluate how many of those students ultimately applied for admission!